Post by account_disabled on Dec 29, 2023 23:46:59 GMT -6
With a multitude of brands a large social impact and an engaged community theres no doubt that Nikes marketing is next level. So what marketing lessons can we learn from doesnt love a good story From an early age they shape our thoughts and memories and help us learn about experiences different from our own. Incorporating storytelling into your marketing strategy isnt just a creative approach it can help develop an emotional connection with your audience of consumers say they buy from brands they feel an emotional connection to. A story makes content engaging and often more relatable so an audience can identify with your brand.
For Nike storytelling is key and embedded into their marketing strategy. Longterm relationships are built through emotion whether youre getting married or a loyal customer so Nike campaigns aim to form strong relationships with their audience. The Air Max is one of Nikes cult favourites and was Mobile App Development Service the first ever shoe to employ Max Air technology. When it came to launching the product in Nike knew they had to do it right and released the Revolution television advert. Featuring professional and nonprofessional athletes an Air Max striking the ground and The Beatles Revolution blaring in the background the advertisement was hard to miss. Full of infamous sports imagery the advertisement positioned Air Max as the revolutionary trainer of the future for any athlete.
Social media presence should be your best friend Nowadays social media marketing is essential for any business. With over profiles across platforms Nike harnesses the power of social media to reach and engage with their audience. Nike has even become one of the few brands to break into the top most followed accounts on Instagram alongside the Kardashians and Cristiano Ronaldo garnering over million followers. As a company with a range of brands and products Nike uses social media to target different sectors and specific audiences. Whether youre looking for lightweight football boots or new skateboarding pants Nike will have tailored content and products that suit you.
For Nike storytelling is key and embedded into their marketing strategy. Longterm relationships are built through emotion whether youre getting married or a loyal customer so Nike campaigns aim to form strong relationships with their audience. The Air Max is one of Nikes cult favourites and was Mobile App Development Service the first ever shoe to employ Max Air technology. When it came to launching the product in Nike knew they had to do it right and released the Revolution television advert. Featuring professional and nonprofessional athletes an Air Max striking the ground and The Beatles Revolution blaring in the background the advertisement was hard to miss. Full of infamous sports imagery the advertisement positioned Air Max as the revolutionary trainer of the future for any athlete.
Social media presence should be your best friend Nowadays social media marketing is essential for any business. With over profiles across platforms Nike harnesses the power of social media to reach and engage with their audience. Nike has even become one of the few brands to break into the top most followed accounts on Instagram alongside the Kardashians and Cristiano Ronaldo garnering over million followers. As a company with a range of brands and products Nike uses social media to target different sectors and specific audiences. Whether youre looking for lightweight football boots or new skateboarding pants Nike will have tailored content and products that suit you.